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Digital Marketing


image Digital Marketing is a broad discipline, bringing together all forms of marketing that operate through electronic devices – online, on mobile, on-screen. Over the years, digital marketing has developed enormously, and it continues to do so. Here, we look at the digital marketing communications “mix” – what are the elements of digital marketing, and what are they used for? Email marketing SEO (search engine optimisation) PPC (pay per click) Viral marketing Online advertising Affiliate marketing Blogging, RSS & News Feeds Digital Marketing is a burgeoning industry with plethora of openings. The massive demand of trained Professionals is opening doors of bright future. Since the industry is nascent people in India are not much aware about it. Students are in dilemma of joining a certificate or diploma course as well as to choose an organization for digital marketing profiles is a big deal for them. Mr. Manveer Singh Malhi is here to unravel the myths and share insights on Digital Marketing. He co-founded a specialized Social Media Agency Missing Link that boasted brands like Zapak, BigFlix, MTV, Reliance Mobile, Imagine TV, Mountain Dew India, UB Group, Fun Cinemas and many more as it's clients. In the course of his career, he has trained brand heads, business owners, consultant and students as well as faculty at various institutions. He was Awarded as Most Talented Social Media Professionals of India by CMO Asia. He speaks from an experience of more than 7+ years in the industry.

Workshop Details

  • Introduction to the concept of Digital Marketing.
  • Technologies involved and use of your theoretical concepts.
  • Career options ans scope.
  • Skill set/ courses required.
  • Expert opinion on entreprenural ambitions in the field

Colleges Attended

G H Raisoni College of Engineering and Technology, Pune


Rajeev Kumar Panda


Shri Guru Gobind Singhji Institute of Engineering and Technology, Nanded

Computer Science


McGraw-Hill Education partners around the world with students, educators, administrators and other professionals to deliver engaging, adaptive and personalised solutions that improve performance and results.

Master Class Details

Duration: 00:45:00

Session delivered on: 30/05/2016 11:00 AM
Attended Students: 152

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