Google controls a huge empire on the internet and also in the offline world. Every second, there are 2.3 million searches performed on Google, and the majority of search results pages include Google ads. Google ads is an extremely effective way of driving relevant, qualified traffic to your website exactly when people are searching for the types of products or services you have to offer.
Google offers advertisements which appear in search results on Google with the use of Google AdWords or advertisements that appear on other websites through the Display Network and Google’s AdSense program.
In this Master-Class you will learn how to create Google AdWords campaigns that boost traffic, increase sales and build your business online!
Throughout this comprehensive course you will learn all the elements that go into creating campaigns that deliver a high return on every rupee you spend – from targeting, to research, to writing compelling ads, to campaign optimisation.
This course is designed to give you a firm grasp on the basics of AdWords and how it works, which is necessary to create successful campaigns. WeBind in collaboration with Altamash Khan, Business Manager at Maxus Global envisions to teach every student this very important skill required by the corporate world in almost every sectors and job roles. Learn a skill that will be the future of online businesses around the world.
Altamash Khan has over 6 years of experience in digital marketing having core expertise in digital media planning and buying, digital media strategy, social media marketing, content marketing, programmatic & audience buying, email marketing. He is well versed with digital tools like ComScore, Google AdWords, Google Analytics, Facebook R&F and Adgooroo. Also, cleared Google AdWords Certification twice. Altamash Khan has experience of working on brands across diverse categories majorly FMCG, Auto, Entertainment, BFSI, Retail, Real Estate & Travel amongst others. Currently working with Maxus India (GroupM) as a Business Manager handling the complete brand portfolio of Garnier and also worked on HBO, Kotak Mahindra Bank, Starbucks India. Experience of lecturing & training in the past 2 years in multiple institutes covering digital marketing topics.